Over 30 years experience in the accounting industry. Launched Xero in Australia in 2009. Speaker and accounting practice advisor, discussing accounting industry trends and providing coaching on sales and marketing. Lived in Australia, USA, UK, China and now a Digital Nomad.


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Sal Schmidt

Over 15 years of experience working in the accounting software industry. Played a pivotal role in launching Xero in Australia and contributing to its growth and success. Uses social media very actively to talk about social selling and accounting industry trends. Lived in Australia, USA, UK and now a Digital Nomad.


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